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By Jeff Rogers
Project Leader
Baldwin Filters
Kearney, Nebraska
Implementation of a product
data management (PDM) system at Baldwin Filters saved $175,000 per year by streamlining
engineering change orders (ECOs) and new product requests (NPRs). In the past, processing
an average of 12 engineering change orders and three new products per day had the
firms engineers bogged down in paperwork. Looking to improve the situation, the
company contacted Avatech Solutions, Omaha, Nebraska, a design automation integrator with
considerable experience in PDM solutions. The integrator analyzed Baldwins
situation, recommended a PDM program called Matrix Global Advantage from MatrixOne, Inc.,
Chelmsford, Massachusetts, and provided training and custom programming assistance. The
new system automated the approval process and other paperwork associated with ECOs and
NPRs, reducing turnaround time by 50% and 10% respectively.
Baldwin Filters business is protecting engines and engine-powered systems against
dirt. Known as "the heavy-duty people," Baldwin Filter makes air, oil, fuel,
hydraulic, coolant, and transmission filters for a wide variety of applications including
agriculture, automotive, construction and mining, industrial, marine, and trucking. The
company has 1200 employees and sales of $200 million. With facilities in the United
States, Mexico, China, England, and South Africa, the company designs and manufactures
more than 4100 different kinds of air, coolant, diesel/gas fuel, hydraulic, lube, and
transmission filters. Two basic strengths have helped the company grow to become one of
the worlds top producers of heavy duty and automotive filtration products over the
past 60 years. First of all, Baldwin builds the widest range of heavy-duty filters in the
industry. Second, Baldwin consistently manufactures at levels that meet or exceed the
filter quality, performance, and supply requirements of customers.
Continuous Improvement
Baldwins strategy is to design filtration products from scratch rather than
assembling components made by other companies. This gives Baldwin engineers constant
opportunities to improve the design and manufacturing process and to deliver the
worlds best filtration products. With its 20-person engineering staff and 10-person
support team, Baldwin introduces an average of 700 new filters per year, including 300
filters marketed under the Baldwin name and 400 filters sold under other labels. Baldwin
also puts a major emphasis on reducing costs through product and process
improvements. These improvements, in fact, have generated an average of $1.5 million
in cost savings per year over the past five years. In recent years, savings have increased
to $3 million.
In the past, implementing all of these new products and ECOs involved an enormous amount
of paperwork. In particular, the approval process added weeks and sometimes months to the
time needed to launch a new product or introduce changes or improvements. Before ECOs are
implemented, they are reviewed by multiple departments including engineering,
manufacturing, sales, and, in some cases, purchasing. The engineer initiating the change
would put together a documentation package along with a routing slip directing it to the
proper people. The approval process often stalled from the very beginning. The documents
might be delivered to a manager who already had dozens of ECOs in his or her
in-boxnot to mention a wide range of other documents requiring his or her attention.
The ECOs were usually the easiest thing to put off because the engineers creating them
were too busy making other improvements to follow up. Sometimes documents would disappear
for months under a stack of papers.
Previous Delays
The result was that the simplest ECOs took an average of five weeks to process while the
more complicated ones took an average of ten weeks. New products faced similar delays and
took an average of ten to twelve months to reach the market. These delays reduced revenues
and meant that a considerable portion of engineers time had to be spent shuffling
papers rather than meeting customer needs. Baldwin managers were interested automating
this process through the use of a PDM system but were concerned about horror stories they
had heard about systems requiring hundreds of thousands of dollars worth of customization
before users could perform even the simplest of tasks. They hired Avatech initially to
analyze the companys current engineering processes and develop a formalized set of
specifications for a PDM system.
Avatech consultants, led by Mike Petersen and Dave Cleasby, interviewed more than 30
engineers, managers, and people from other disciplines to evaluate how the engineering
process was functioning at Baldwin Filter. In particular, they looked in detail at the ECO
and NPR processes and documented exactly how they worked both in theory and in practice.
The Avatech team considered the needs and wants expressed by managers and developed a
series of specifications for a PDM system capable of automating the companys current
approval process but requiring a minimum of customization. During this process, Avatech
consultants considered additional factors required to support a PDM implementation
including hardware, operating system, and networking issues as well as those associated
integration with Baldwins computer-aided design systems.
Software Selection
Avatech considered most of the leading PDM systems on the market as well as a number of
general purpose document management programs. They recommended the Matrix Global Advantage
because of its capabilities for automating Baldwins existing processes with a
minimum of customization and training. Avatech also recommended upgrading the
companys hardware and, in the process, creating a solid, PC network with all network
resources protected from environmental risks. Although Baldwin managers had previously
been leaning towards another system, they were so impressed by the thoroughness of the
study and thought represented by Avatechs recommendations that the decision team
elected to purchase Matrix and other items according to Avatechs findings.
The hardware chosen includes a Hewlett-Packard Netserver LX Professional with duel 200 MHz
Pentium II processors, three 9.1 gigabyte hard drives arranged in a RAID configuration and
a 40 gigabyte tape drive. With the components in place, Avatech consultants installed the
software, and provided initial training, helped Baldwin engineers scope out the
implementation process, and provided assistance during the early stages of this process.
After a remarkably short period of time, Baldwin users developed an understanding of the
software and were able to complete the implementation process on their own. In addition,
using software that did not require special programming skills not only reduced the
implementation time and cost, but also improved the final result by allowing the people
who know the process best to define it. Other aspects of the system appreciated by Baldwin
users include is the graphical nature of the program and the ability to make changes in
real time.
Programming Assistance
Baldwin continued to utilize the services of Avatech for tasks requiring special skill
sets. Although the majority of the implementation was performed graphically, several areas
required programming in the TCL language. Avatech wrote scripts to perform several
functions, of which one of the most important was one automatically selecting the proper
people to whom the ECO is sent for approval. For example, the script automatically selects
the manager of the plant in which the filter for which the change applies will be
manufactured from a group consisting of all of Baldwins plant managers.
With implementation complete, reviewers can now simply call up Matrix to find out which
documents are awaiting their approval. Originators can easily see the status of documents
they created, the status of the approval process, and the amount of time taken for each
approval. The transparent nature of the process encourages reviewers to respond more
quickly. The fact that documents are transmitted electronically rather than through
inter-company mail also saves a considerable amount of time. As a result, Matrix Global
Advantage reduced the time required to process ECOs by at least 50%. The result is a
reduction in the average ECO implementation by one month, generated savings of $125,000
per year by implementing manufacturing cost reductions more quickly than were achieved in
the past. An indeterminate amount of additional savings came from the reduction in the
amount of engineers time spent on paperwork.
Automating NPRs
Based on this success, Baldwin engineers next focused on automating the NPR process. The
NRP process consists of five steps including request, design, approval, implementation,
and release. The automation of the NPR process has just been completed and management
estimates that it will reduce the product development cycle by one monthgenerating
$50,000 per year in additional revenue. Despite the fact that it is faster, the new NPR
cycle actually involves input from many more people who were not consulted in the old
process. This additional input is expected to lead to higher quality new product
decisions, resulting in an additional amount of revenues.
As you might expect, management considers the PDM implementation at Baldwin Filter to be a
major success. By streamlining the ECO and NPR process, the company has generated
additional revenues, implemented cost savings sooner, and permitted engineers to spend
more time on their primary tasks. The key to success was an up-front analysis that enabled
the company select the right PDM system, thus paving the way to a successful
implementation.